By using my questionnaires, poles and footage from my interviews, I can extract the information I need to produce a final product that will appeal to my target audience.
I have found that I need to adapt my story line to not give too much information away, and also include surprises and confusion to make the audience want to continue watching. I also need to get the right balance of dialog and action in the film, and sort out some suitable music for a non diegetic background soundtrack.
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